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Marvel Studios ke duniya mein hui tezi se bhari hafte mein, ‘The Marvels’ cinema mein thandi response ka saamna karte hue, ‘Loki’ ne apne doosre season ko ek zabardast end diya.
Marvel Studios Ki Safar
Marvel Studios ka safar shuru hua tha 2008 ke blockbuster, ‘Iron Man’ se. Isne na keval sabse munafa-wali film franchise ka izhar kiya, balki yeh ek naya standard set kiya superhero kahaniyon ka. ‘Iron Man’ ne Batman ki grounded approach se alag dikhaya. Robert Downey Jr. ke adakari ne, Jon Favreau ki disha mein, superheroes ki nayi soch pesh ki, jisse Marvel ne be-misaal kamyabi hasil ki. Disney ne ise kharid liya, aur ‘The Avengers’ aur ‘Guardians of the Galaxy’ jaise filmein ke saath ek naye duniya ka udghatan kiya.
Naye Superheroes Ka Challenge
Post-pandemic daur mein naye superheroes ko introduce karna Marvel Studios ke liye mushkil ban gaya. Jab Bob Chapek ne 2020 mein Disney ke helm sambhala, tab focus Disney+ par gaya, streaming content ka faida uthane ka irada tha. Lekin Netflix ke saath takkar deney ka faisla asar nahi dikhaya. Disney+ par Marvel TV shows banane ka kharcha zyada tha aur viewership kam thi, jiski wajah se Chapek ko 2022 mein hata diya gaya, aur Bob Iger ko CEO bana diya gaya. Iger ki isteefa dena mein ruchi kam dikhai di gayi, jo Chapek ke sudden nikalne mein bhi ek kaarann ho sakti hai.
Recent Struggles and TV Show Acclaim
Haal hi mein aaye theatre releases mein ‘Ant-Man and the Wasp: Quantumania’ aur ‘The Marvels’ ki thokarein khai, lekin kuch Marvel TV shows jaise ‘Loki’ aur ‘Moon Knight’ ne taarif paa li. ‘Loki,’ MCU ke phase 5 aur 6 ke liye mahatva purna hai, alag tone aur aesthetic ke saath, formulaic Marvel films se alag.
Loki’s Success vs. The Marvels’ Struggle
Iger ke kehne par, Marvel TV shows ne fan focus ko kamzor kar diya, lekin ‘Loki’ season two ne toh strong reviews aur record-breaking viewership hasil ki, jabki ‘The Marvels’ ne thanda response diya. Loki ka safalta dikhata hai ki audience formulaic films se hat kar, engaging kahaniyon ki taraf ja rahi hai.
‘The Marvels’ Visual Improvement
Nia DaCosta ke nirdesh mein, ‘The Marvels’ ka $200 million ka budget visual improvement dikha raha hai, lekin cringe-comedy aur cliched tropes ki wajah se thokarein khata hai.
Disney’s Strategic Shifts
Bob Iger ne bataya ki Disney Netflix ke saath ek partnership explore kar raha hai. Disney+ aur Hulu ka merger, Disney ki content portfolio ko aur bhi diverse banane ka irada hai, jabki Marvel ka rival, DC, apne films ko Netflix par stream kar raha hai. Disney ka yeh badlav content consumption ke badalte manch ko dikhata hai.
Marvel Studios’ Challenging Week
Marvel Studios ne ek challenging week ka samna kiya, lekin ‘Loki’ ne dikhaya ki engaging kahaniyan ab audience ko attract kar rahi hain, aur Disney bhi apne content distribution mein naye raaste dhoondh raha hai.
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